Press Release
Sony Ericsson puts music first in the W980 Walkman®
phone to deliver a clear audio experience
The Sony Ericsson W980 brings an unrivalled music experience that gives you
every excuse to lose yourself in acoustic bliss
Barcelona, Spain – 10th February 2008 – Sony Ericsson today revealed the W980, a
Walkman® phone that promises to get the most out of your music. Its unique
audio enhancing technology, together with the Walkman® on Top design, sees the
W980 cement Sony Ericsson’s position as a true market leader in the world of music
on your mobile.
“The W980 Walkman® phone really sets a new standard for music on your phone,”
said Ben Padley, Head of Music Marketing, at Sony Ericsson. “We wanted to
design a leading music player that we could combine with a feature-packed
phone, all the while pioneering an audio experience that always left you wanting
more. The W980 will surpass all expectations.”
W980 Walkman® phone
Created with music in mind
·
Clear audio experience
Superior sound quality lets you enjoy
your music as it was meant to be
heard
·
·
Walkman® on Top
Intuitive music access and control,
Storage solutions
8GB internal memory lets you store up
to 8,000 songs*
Be true to the original recording
The W980 Walkman® phone is designed to allow you to listen to music as it should
be heard. Clear stereo enables the music to sound like the original recording.
Clear bass delivers distortion free sound even at higher volumes. These features
combine with the premium headphones, the Stereo Portable Handsfree HPM-77,
to deliver an incredible clear audio experience and music that sounds as true as
possible to the original recording
Share your music with friends
The W980 Walkman® phone has a built-in FM transmitter, which allows you to send
whatever’s playing on your phone to other devices with a built-in FM radio
Sony Ericsson
Mobile
Communications
Sony Ericsson House
202 Hammersmith
Road
Call: +44 (0) 20 8762
5800
Visit:
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Legal Information
*Assumes eAAC+ encoded files
1) Facts and features may vary depending on local variant.
2) Talk and standby times are affected by network preferences; type of SIM card, connected accessories and various activities e.g.
games. Kit contents and colour options may differ from market to market. The full range of accessories may not be available in every
market.
© Sony Ericsson Mobile Communications AB, 2007.
The liquid identity logo, TrackID and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications
AB. Sony, Memory Stick Micro and M2 are trademarks or registered trademarks of Sony Corporation.
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
TrackID is powered by Gracenote Mobile MusicID. Gracenote and Gracenote Mobile MusicID are trademarks of Gracenote, Inc.
Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.
Picture blogging is powered by Blogger. Blogger is a trademark or registered trademark of Google Inc. Google is a trademark or
registered trademark of Google Inc.
Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc.
Other product and company names mentioned herein may be the trademarks of their respective owners.
Any rights not expressly granted herein are reserved. Subject to change without prior notice.
Sony Ericsson Mobile Communications was established as a 50:50 joint venture by Sony and Ericsson in
October 2001, with global corporate functions located in London. The company serves the worldwide
communications market with innovative and feature-rich mobile phones, accessories and PC-cards, and it has
R&D sites in Europe, Japan, China, India and America. Sony Ericsson is the title sponsor of the Women's
Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities
FOR MEDIA INFORMATION PLEASE CONTACT:
Sony Ericsson Corporate Communications & PR
Mattias Holm: +44 208 762 6065
General Press: +44 208 762 5858
E-mail: [email protected]
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Sony Ericsson W980 – At a Glance
Music and Entertainment
Walkman® player
Clear stereo
Clear bass
Album art
FM transmitter
Shake control
SensMe™
PlayNow™
TrackID™
Bluetooth™ stereo (A2DP)
Music tones (MP3/AAC)
3D games
Java™
FM radio with RDS
Video streaming
Video viewing
Camera
3.2 megapixel camera
3.2x digital zoom
Picture blogging
Video blogging
Video recording with 4x digital zoom
Photo fix
Auto rotate
x-Pict Story™
PictBridge printing
Access NetFront™ Web browser
Web feeds
Internet
Photo feeds
Communication & Messaging
Polyphonic ringtones
Speakerphone
Vibrating alert
Video calling
Email
Picture messaging (MMS)
Predictive text input
Sound recorder
Text messaging (SMS)
Navigation key
Picture wallpaper
Design
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Wallpaper animation
Bluetooth™ technology
Modem
Synchronization
Microsoft® Exchange ActiveSync®
USB mass storage
USB support
Connectivity
Organizer
Alarm clock
Calculator
Calendar
Flight mode
Notes
Phone book
Stopwatch
Tasks
Timer
Accessories
In-Box:
·
·
·
·
·
·
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Battery (BST-38)
Charger (CST-70)
USB Cable (DCU-60)
Stereo Portable Handsfree (HPM-77)
Sony Ericsson PC Suite
Media Manager
User guide
Optional:
·
Active Speaker MAS-100
Protective case with built-in speaker
and FM radio antenna: Bring and share
your music outdoors.
·
·
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Bluetooth™ Car Speakerphone HCB-150
A portable handsfree solution for use in
the car.
Music Portable Bluetooth™ Speaker MBS-
100
Designed for rich sound.
Music Desk Stand CDS-75
The smart and convenient way to
charge your phone.
Facts and Figures
Size: 92 x 46 x 16.9 mm
Weight: 100 grams
Colour: Piano Black
Main screen: 262,144 colour TFT
Resolution: 240 x 320 pixels
Size: 2.2 inches
External screen: 262,144 colour TFT
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Resolution: 176 x 176 pixels
Phone memory: Up to 8 GB
Talk time GSM: 9h
Standby time GSM: TBD300h
Talk time UMTS: 3.5h
Standby time UMTS: 300h
Music listening time: 16h
Networks:
Availability and versions
UMTS/HSDPA 2100
GSM/GPRS 850/900/1800/1900
Available in selected markets from Q3 2008.
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