News Release
October 28, 2014
New RICOH THETA model, capturing 360-degree images in one
shot, is on sale soon
- Spherical video function, API and SDK (beta version) now available -
Tokyo, October 28, 2014—Ricoh Company, Ltd. announced today that it has developed a new
model of the RICOH THETA, an input device that allows users to capture the area all around
them in a single spherical image. The new spherical camera, which can also capture spherical
videos, will be marketed by Ricoh Imaging Company, Ltd. from November 14.
Since its launch last year as the world's first image input device*1, the RICOH THETA has
opened a new world of imaging possibilities. Users can shoot game changing new spherical
images at any time, capturing more than they ever imagined. In response to popular demand, the
new model enables Wi-Fi transfer that is almost twice as fast as the previous model as well as
spherical video capture, all with the same small, lightweight and easy-to-carry design as before.
Video image conversion processing can be performed on a computer after shooting, enabling
users to enjoy up to 3 minutes*2 of spherical video footage that will make them feel like they're
right there. Users can also choose from four body colors, providing a more fun and attractive tool
to carry around every day.
An API (Application Programming Interface) and SDK (Software Development Kit) (beta version)
will be released on theta360.com along with the release of the new RICOH THETA. Users can
now develop their own original apps to configure various settings and perform various operations
using the RICOH THETA. By developing their own apps, users will be able to add new exciting
capabilities to their RICOH THETA. Ricoh looks forward to broadening the range of enjoyment
available through this unique device.
*1…The first consumer product that allows the entire area around the user to be captured in one shot, instead of
simply taking horizontal panoramas or semi-spherical shots. (As of October 2013. Ricoh research)
*2…Upload to sharing sites is up to 5MB, about 6 seconds (1280 x 720pixels)
Product Name
Price
On-Sale Date
Product Color
Open
pricing
White, pink,
yellow, blue,
RICOH THETA
(Model name: RICOH THETA m15)
November 14, 2014
Accessories: USB cable, case
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4. Color variations
In addition to the previous white color, RICOH THETA is now available in pink, yellow and
blue.
-
5. API/SDK (beta version)
-
API/SDK will be available for users to develop their own original apps on theta360.com site.
You can now create your own RICOH THETA apps, arranging function settings and
operation. API/SDK will be released on 14th November and applicable to the conventional
model also.
<Options>
Attachment for Strap (Color: Silver, Grey, Green, Blue, and Orange)…By attaching on the tripod
socket hole on the bottom, a strap can be set.
Price: Open
On-Sale Date: Available now
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<RICOH THETA (Model: RICOH THETA m15) Main Specifications>
Shooting distance
Approximately 10cm to infinity (from front of lens)
Still image: Auto, shutter priority, ISO priority, Video: Auto
Automatic
Shooting mode*1
Exposure control
Exposure compensation
Still image: Manual compensation (-2.0 - +2.0EV, 1/3EV step)
ISO sensitivity*1
Still image: ISO 100 to 1600, Video: ISO 100 to 400
(standard output sensitivity)
Still image: Auto, indoors, outdoors, cloudy, incandescent lamp 1,
incandescent lamp 2, daylight color fluorescent lamp, natural white
fluorescent lamp, white fluorescent lamp, light bulb color fluorescent
lamp, Video: Auto
White balance*1
Still: Automatic 1/8000~1/7.5 second
Movie: Automatic 1/8000~1/15 second
Shutter speed
Recording medium
Number of photos that can
be recorded, time*2
Power source
Internal memory: Approx. 4GB
Still image: Approx. 1200, Video (time per recording): Max. 3
minutes, Video (total recording time): Approx. 40 minutes*3.
Lithium ion battery (built in) *4
Battery life
Approx. 200 photos *5
Still image: JPEG (Exif Ver. 2.3), DCF2.0 compliant, MOV (Video:
MPEG-4 AVC/H.264, Audio: LinearPCM)
Micro-USB: USB 2.0
Image file format
External interface
Exterior/external
dimensions
42mm (W) x 129mm (H) x 22.8mm (17.4 mm*6) (D)
Weight
Usage temperature range
Usage humidity range
Approx. 95 grams
0 to 40 degrees Celsius
90% or less
Storage temperature range -20 to 60 degrees Celsius
*1…A smartphone is required to change modes or configure manual settings.
*2…The number of photos and time are guides only. The actual number differs according to the photography
conditions.
*3 …Automatic shut down if the internal temperature increases.
*4…Charge the battery by connecting it to a PC using the supplied USB cable.
*5…The number of photos that can be taken is a guide based on Ricoh's measurement method (wireless on, one
photo taken every 30 seconds and transferred to smartphone). The actual number differs according to usage
conditions.
*6…Excluding lens section.
Wi-Fi is a registered trademark of the Wi-Fi Alliance.
Microsoft, Photosynth and Windows are either registered trademarks or trademarks of Microsoft Corp. in the
United States and/or other countries.
Facebook is a registered trademark of Facebook, Inc.
Twitter is a registered trademark of Twitter, Inc.
Tumblr is a registered trademark of Tumblr, Inc.
Google is a registered trademark of Google Inc.
Mac is a registered trademark of Apple Inc.
All other trademarks are the property of their respective owners.
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<Product Inquiries>
Media: PR Team, Ricoh Imaging Company, Ltd. 03-3960-0562
General Public: Customer Center 0570-001313
<Other Inquiries>
| About Ricoh |
Ricoh is a global technology company specializing in office imaging equipment, production print
solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group
operates in about 200 countries and regions. In the financial year ending March 2014, Ricoh Group
had worldwide sales of 2,236 billion yen (approx. 21.7 billion USD).
The majority of the company's revenue comes from products, solutions and services that improve the
interaction between people and information. Ricoh also produces award-winning digital cameras and
specialized industrial products. It is known for the quality of its technology, the exceptional standard of
its customer service and sustainability initiatives.
Under its corporate tagline, imagine. change. Ricoh helps companies transform the way they work
and harness the collective imagination of their employees.
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